Many of today's executives avoid a potentially rich media opportunity simply because
they fear how their remarks may come across.
Don't let this happen to you - let Arthur T. Doyle Associates show you exactly how to appear
confident and credible - even under hostile questioning.
Thousands of leaders and executives have used the books, seminars, or private counselling from Arthur
T. Doyle Associates to present a positive and professional image in the media.
Learn what makes journalists tick and which of their questions will get you in trouble.
Learn how to respond to an ambush interview as well as the more frequent telephone and television interviews.
Written by best selling author Arthur T. Doyle, these books are now available to the public. Winning
With The Media is a comprehensive guide to prepare you for your next media encounter. Proactive
Media Relations is a valuable reference for every member of your management team. Volume discounts arranged
by request.
If you have a public profile and have ever felt that your comments were taken out of context or ambushed
and totally blindsided, then these books are essential for your success.
"Today more than ever, organizations face greater scrutiny from a more informed
and critical public, and increasingly aggressive and intrusive journalists."
Arthur T. Doyle Associates is a recognized leader in media training of executives with a public
profile to succeed in a media interview.
His firm has worked with thousands of corporate leaders, government officials and public affairs executives
associated with many of the largest organizations in Canada and the United States.
